Empowering You to Make better financial decision for yourself
Clear Steps to Smarter Money Decisions
As a Raleigh-based CERTIFIED FINANCIAL PLANNER®, we guide you through a proven step-by-step process to manage investments, optimize cash flow, and reduce taxes. Our virtual meetings fit your schedule, helping you overcome financial obstacles with clarity and control.
Comprehensive financial planning tailored to your goals, focusing on investments, cash flow, and tax efficiency.
Financial Planning That Fits Your Life, Not Your Commute
At University Financial Strategies, we believe your financial future shouldn’t be sidelined by a busy schedule or the hurdle of office visits. We’ve removed the traditional barriers to professional guidance by bringing our expertise directly to you, wherever you are.
Why Virtual Planning Works for You:
- No Office, No Traffic: Skip the commute and the sterile conference rooms. Our virtual-first approach means you can receive high-level strategy from the comfort of your home or office.
- Overcoming "Analysis Paralysis": Financial planning can feel like a daunting mountain of work. We break down complex decisions into manageable, bite-sized tasks, turning "too much work" into a clear, actionable path forward.
- Real-Time Collaboration: By leveraging digital tools, we simplify your investments, cash flow, and tax strategies in a way that is transparent and easy to track.
- Consistent Momentum: When help is just a click away, it’s easier to stay on track. We remove the friction of scheduling, making it simple to keep your financial goals moving forward without the administrative burden.
By removing these common obstacles, we empower you to take confident control of your financial future. No more delays, no more complexity—just personalized guidance tailored to your unique life.
Comprehensive Financial Planning
Combines Investment Management, Financial Planning and Tax Planning into a Holistic Package.
Ongoing comprehensive customized planning advice, covering all areas of personal finance, with a regular schedule of progress meetings with a CERTIFIED FINANCIAL PLANNER® Professional
Financial Coaching
If you want to win with money, you need a plan that works. Dave Ramsey’s 7 Baby Steps work because it is a clear path to know where you are and where you are headed next.
It is not a simple fix to making you wealthy, but we believe people need a coach to help them stay focused on achieving the Financial Freedom they deserve.
Investment Management
Did you know human beings are twice as concerned about avoiding losses than they are about achieving potential gains?
This is why humans tend to sabotage their own investing. This is the real cost people never think about. We help solve this by building you a customized portfolio designed for your comfort level and needs coordinated across all of your accounts including your company retirement plan.
Is your 401(k) untouched for years, potentially hindering your retirement goals? You’re not alone. Many individuals struggle with managing these accounts.
Our innovative platform allows us to directly manage your 401(k) without transferring assets. This eliminates hassle and keeps your funds secure. We can also view your 401(k) alongside your other investments to create a cohesive strategy aligned with your goals.
Emergency
Snowball
Emergency
15%
Funding
Home
Giving
Common Questions About Financial Planning
Find clear answers to frequently asked questions about our financial planning services, the Baby Step process, and how we support your financial goals with personalized strategies.
What is the Baby Step process?
The Baby Step process breaks down financial planning into manageable stages, helping you build a solid foundation before moving to more complex goals. This approach reduces overwhelm and keeps your progress steady and measurable.How do your services work remotely?
We conduct all meetings via Zoom, allowing you to receive expert financial advice from your home or office. This setup ensures convenience without sacrificing personalized attention or timely guidance.What financial areas do you focus on?
Our services cover investment strategies, cash flow management, guided Estate Planning and tax planning.
Review your tax return is vital in identifying opportunities to keep more of your money while aligning your investments with your goals.
How do you help with tax planning?
We analyze your tax returns regularly to uncover deductions and credits you may miss. Our proactive approach helps minimize your tax burden and improves your overall financial efficiency.Can I start financial planning at any stage?
Yes, the Baby Step process is designed to support clients at any point in their financial journey. Whether you’re just starting or adjusting your plan, we tailor strategies to fit your current situation and future goals.What "Fee-Only" Actually Means
Many people assume "Fee-Only" implies a low-cost flat fee or a one-time charge. In the regulatory world, Fee-Only is a Fiduciary Standard, not a price point.
- The Definition: It means my firm is paid only by my clients. I never accept commissions, kickbacks, "load" fees, or referral bonuses from insurance companies or fund providers.
- The Value: This eliminates the "sales" element of financial advice. My only loyalty is to you. If I recommend a strategy, it’s because it’s best for your net worth, not because it pays me a commission.
The "Hidden Costs" of Free Planning
It is a common misconception that big-box brokerage like Fidelity, Schwab and Vanguard accounts are "free" because there is no advisory fee on the invoice. In reality, these firms often monetize your accounts in ways that aren't immediately visible:
The Cash Drag (Interest Spread): Many large firms default your "sweep" cash into low-yielding accounts. They keep the "spread" (the difference between what they earn on your cash and what they pay you). On a large cash balance, this "hidden fee" can be significant.
Proprietary Fund Expenses: "Free" planners are often incentivized to steer you toward their own house-brand mutual funds or ETFs. While the plan is free, the internal expense ratios of those funds are where the firm makes its profit.
Securities Lending: Some firms earn revenue by lending out the securities in your portfolio to short-sellers.
Revenue Sharing: Large brokerages often receive "kickbacks" from fund families to be included on their "No-Transaction-Fee" platforms.
My Approach: As a Fee-Only advisor, I proactively look for the lowest-cost, most tax-efficient vehicles regardless of who manages them. I help you capture the interest on your cash and eliminate high-cost internal fund fees, often uncovering savings that the "free" plans overlook.
What is the difference between Financial Coaching and Planning.
While both services are designed to help you win with money and achieve the Financial Freedom you deserve, they address different stages of your financial journey.
We are uniquely positioned to serve you with both approaches, ensuring you get the right support at the right time, all built on the proven foundation of the Dave Ramsey Baby Steps.
Why don't you offer a one-time flat fee or an hourly rate?
A one-time plan is a "snapshot" in time. However, life and tax laws are a "movie." A flat-fee plan often becomes obsolete the moment a tax law changes or the market shifts. By using an ongoing management model, I am able to proactively adjust your strategy every single month, ensuring that your tax-mitigation and withdrawal strategies remain optimal for the long haul.
Isn't an AUM fee more expensive than a flat fee?
While a flat fee may appear lower on an invoice, it often lacks the comprehensive implementation and accountability of an AUM model. When I manage the assets, I take full responsibility for the execution of the tax-loss harvesting, the Roth conversions, and the withdrawal sequencing. My goal is to generate "Tax Alpha"—savings in your tax bill that are often significantly larger than the management fee itself.
Can I just hire you for the tax planning and do the investments myself?
In my experience, tax planning and investment management are inseparable. You cannot make an optimal tax decision without knowing exactly how the portfolio is positioned, and you cannot manage a portfolio effectively without understanding the tax implications of every trade. To provide the high level of results my clients expect, I manage both as a single, integrated strategy.
Need More Information?
Contact us to discuss your specific questions or schedule a consultation. Our team is ready to guide you through each step toward financial confidence.

Guiding your financial future with clarity and confidence
Connect with University Financial Strategies for personalized financial planning

